Dec 10, 2012 |
The Newpark Drilling Fluids Marketing Team recently won two BMA (Business Marketing Association) Lantern Awards at the 25th Gala celebrating Marketing Excellence in Houston and throughout Texas. We entered several categories, and were nominated for and won in these categories:
- CORPORATE BRAND/IDENTITY - Brand/Identity Standards Manual, Titled: Brand Central for Newpark Drilling Fluids
- PRINT ADVERTISING - Full Page or Spread Ad, Campaign, Titled: Evolution® System Advertising Campaign
You can see our award-winning work at these links:
- Brand Central: http://newparkbrandcentral.com/
- Advertising Campaign: http://newparkbrandcentral.com/index.php?id=19
This competition recognizes top-quality creative and strategic business-to-business communications. The Lantern Awards Gala has become an annual celebration of business-to-business marketing excellence: hundreds of business marketing professionals gathered to view the field of finalists in an elegant gallery-like atmosphere, to network with their peers over dinner, and then applaud the winners as they are announced.